Fri Aug 25, 2017 9:19 pm
Re: I am exploring "nutrition" as a site concept. It has way to much supply. So I am looking to narrow it down.
I have some good possibilities. Like "food and nutrition" or "exercise and nutrition" and so on. Many other options also.
Adding the "and" and another word or concept may make the numbers go down but actually makes things EVEN BROADER...so that is not preferred.
Instead try to narrow the concept down to an area of nutrition, a specific angle or a group of people.
"Sports nutrition" narrows it down to nutrition related to sports
"Child Nutrition" narrows it down to a specific audience and group looking for advice on nutritional needs of kids
"Fast food nutrition" relates only to the nutritional information about fast food (and might be a fun topic!)
Those are just a few options!
Instead of trying to handle all things nutrition....find an angle and a concept that has less competition but is an area that you can passionately write about. Narrowing down the scope and/or the target audience will help the site stand out more in the search results and become more brandable overall.
I hope this helps.
All the best-