Fri Dec 08, 2017 9:32 am
I think it's unlikely that you will find keywords for your site using the keyword 'wow-factor' as it's far too broad a term. Wow factor could be applied to almost anything so you will need to try to narrow it down a bit.
You can still use brainstorm it to find keywords but you will probably need to use the cherry picking method of doing so.
My site is about craft ideas, that's the concept keyword that ties the site together. I use keywords that contain craft ideas, such as - paper craft ideas, craft ideas for kids, christmas craft ideas etc. I also use the term craft ideas on almost every page on my site, quite naturally as that is what it's about. This helps the SE's to know what my site is about.
I also use other keywords such as jewelry making, how to make paper flowers, yarn crafts etc. These are all craft ideas so the SE's will not get confused just because the don't contain my site concept keyword,
You can read more about other ways to find a niche here
You will probably have to sit down and think of the first 5 to 10 tier 2's you want on your site and then put those keywords through brainstorm it. This will help to give you an idea whether there are enough keywords for each of your chosen subjects.
Having such a broad niche does mean it will take a lot of time and effort on your part as you will need hundreds of pages in lots of different subjects before you will start being seen as an authority on wow factor. Perhaps as you go through your lists of tier 2's you will find a better umbrella to cover what you want to write about. Something that narrows it down a bit so it's not a site that is about everything and anything.
In the tips and techniques HQ you will find lots of other articles on how to find a niche as well.
I hope that helps,