Tue Jan 09, 2018 6:28 pm
Here's the hitch in the giddyup. This year I began to notice I'm not competitive in look/feel with other food-ie sites. I'm old tiresome and ok looking. I realize looks aren't everything, or so our parents told us. Which leads me to the money .... so let me talk about the coin.
I built the site in 2009, and within a year or two placed in top 1-5 for each keyword, and my main kw was always 1-5. In high season I'd have 7k visits per day. Yeah, I rocked. Thank you SBI for that. I learned it here. AdSense is my monetization. And since I work a full time job, it's been AWESOME passive income. Really awesome.
But the past 18 months , my adsense CTR is declining. I'm not talking about actual dollars, please note I'm talking about CTR on ads. I believe that is declining for several reasons.
a. the way I have my site coded only allows for certain formats
b. over 50% of my users are still desktop, and although I have a responsive design, the optimization and tweaking tools in adsense cater to mobile
c. because of the setting of my .css and column widths, only a specific set of ad formats really work
So, I've begun to hate my site and want to love it again. With the fun WP site I have, I dig writing content, and promoting it. I want that fire back in my SBI site. But I fear staying with UYOH will drive me into a minor depression.
Now, the question. Because SBI has an awesome Action Guide, and I actually believe in reading and following those who are successful, I rank well w my keywords, I want to keep that in my pocket. And I think, just think, but want input, that if I do the following, I should feel little or no impact with my rankings. Here's the tentative plan:
a. keep my EXACT same domain name
b. register my domain with a new host
c. keep the same content
d. use Yoast plug in for kw, title, description optimization
What is the consensus on my SEO rankings:
a. you will have to start all over at the bottom of the barrel
b. basically none, all you are doing is moving your domain to a new registrar
c. you might have some impact because of ______