Hi to all,
A few quick comments (well, one turned out to be more detailed
1) Please note Help Elf's post for how SBIers can get bizXpress for free...http://forums.sitesell.com/viewtopic.php?p=1270367#1270367
Following the process makes it faster for you. Thanks very much.
And thanks to H.E. for calling it out, helping to smooth out the process.
2) Alf, not sure if you've read my posts. I had already answered pretty much all your points, except one which I see Daniel has answered...http://forums.sitesell.com/viewtopic.php?p=1270393#1270393
Please see previous posts from my "pre-replies" to your posts. You'll find them addressed in various posts in this thread or in the other on bizXpress.
BTW, we're delighted with the uptake, with over 100 free trials per day. THOSE are the folks who'll tell us if we're on the right track.
We're off to a fine start, with more early conversions from free than projected. We'll fine-tune as we go.
3) Lois, regarding "unlimited sites for $149," it's not really a relevant reason for changing the pricing model for SBI!.
bizXpress is a plugin for WP. No hosting. No bandwidth. Folks who have moved high-traffic SBI! sites to regular hosting and WordPress have reported how that cheap hosting suddenly became much more expensive due to the traffic.
See Kristen's note here...http://forums.sitesell.com/viewtopic.php?p=1270460#1270460
With bizXpress, we have none of those hosting expenses, nor the programming expenses of SBI!. Virtually all of our programming will go into SBI!, except for Brainstorm It! which everyone benefits from.
The ecosystem does the programming. We do the research, testing, vetting and follow-up to make sure you have the best, most stable combination possible. Don't get me wrong...
I'd love to create an original, IMPORTANT plugin for WP for many reasons. It's not likely to happen (just too congested) and if it did, we'd hire for that.
Basically, the value of bizXpress lies in...
i) The AG (the C T P M
step-by-step CORE), which is updated on a regular basis. For WPers, this process not only cuts through the biz-building jungle, it helps folks navigate and optimize the use of WP, too (an area where many flounder).
ii) Brainstorm It!, which is worth more than all of bizXpress, all by itself. By the end of 2014, expect this to be, increasingly, your site-and-biz-building advisor (both SBIers and bizXpress users).
iii) The HQs, where WP-specific articles will appear regularly, either gleaned from the best of the literature and/or from the forums. bizXpress users not only stay on the biz-building leading edge, but WP, too.
iv) The forums, both the WP-specific part and the "for all" forums, the majority where it does not matter which platform you are using (same way that UYOHers became part of the BB1 group without a hiccup, even though these were two very different groups of people).
New SiteSell employees, WP experts, form a new "Content sub-team" within SiteSell. They monitor WP-specific RSS feeds for updates (testing to assure no new conflicts arise, for example), for new strategies of value specifically to those using WP, and so forth. They'll be doing what we do for SBIers, in a WP-specific way, including a "twin H.E." in the WP-specific forums.
But here's the thing...
While the value of bizXpress is way more than $149/year, our expenses are much less, too, than for SBI!...
No hosting. No programming (except the benefits of Brainstorm It! upgrades which all share in). Much less direct support by SiteSell Support will be needed.
1 site or 100 WP sites per client, our expense is identical, which is not the case for SBI!. We DO hope to show them that their best chance is to choose and develop ONE truly STANDOUT authority site that can be monetized. On that note...
"Unlimited domain" hosting is one of the reasons for the high failure rate of WPers. I believe that folks think they get more for their money by having so many sites, when in fact they do themselves a disservice.
It's fine if one site gets established, well trafficked and monetized, etc., to turn one's attention to a second (especially if folks start hiring and the sites are related) and repeat the process. THAT is also when the hosting price changes, BTW (if ever they start having multiple high-traffic sites).
So having a whole bunch of sites, none of which are doing much, but working on all of them, is one error we hope to correct. As I wrote recently, Google's insistence on quality is NOT going to support that. That has gone/is going the way of the "dodo" in 2 stages...
They intentionally killed the ABUSE of tons of "mini-sites" a few years back, as we predicted. Now Google will simply and naturally not reward you if your individual efforts are diluted among 10 sites. It won't be a penalty, just a natural result of the inability to run many businesses simultaneously at the level required (without employees, that is).
I am assuming that the SPE is not hiring a content team and
developing a truly serious publishing business. If that is
the case, don't expect that cheap host to keep the price at
$5 or $10 per month.
These are two very different products, yet folks follow the same process. Our expense structure is radically different for the two. The price of one does not affect the other.
4) Dale, re this...http://forums.sitesell.com/viewtopic.php?p=1270435#1270435
I'm not sure I understand, but I'll give it a shot.
You have one SBI! site. If you want to change it to WP, the best way to do that would be to set up bizXpress for free (see my first answer above), rewrite the site using WordPress (and the recommended optimal set of plugins) into a directory (on decent-quality hosting) and then, when ready, move and point the domain to the new WP version. Then buy bizXpress and let SBI! expire.
For $150, unless it's a small site, it's probably not worth that effort. I expect, over the years, whether using SBI! or bizXpress, to see the continuation of an increasingly higher percentage of 1-domain (2 max) accounts, UNLESS building out a series of related/branded sites with employees, etc.)
Once you have a site that is succeeding, it's not the time to dilute your attention. It's the time to pour ever more energies into it and capitalize on it to the max. bizXpress users will find that type of success to be more expensive (hosting costs and expenses of third-party plugins), but won't care since it will still be a small expense relative to income.
Ditto for SBIers, those who prefer the simpler, built-in and more secure approach where no one has ever seen a pricing increase
even with 100,000 visitors per day, nor seen their site throttled or removed for not paying a sudden price hike.
Part of the plan this year is to finish the job of BB2 and FBI!, modernizing the other tools and adding core functionality. Tools like MOM are admittedly clunky although they still get the job done. Don't mistake the OUTPUT (subscribers love Nori's e-zine, which looks and reads just fine) with the clunky UI. She still sells a bunch of Anguilla Cards with each Mailout, saving a ton of money without "MailChimp" having to appear on the zine.
On the other hand, she WOULD like to have a 2nd zine sent from within SBI! and not have MailChimp on the Cardholder e-zine. So we'll add that feature (but just for her).
And to answer the 3rd question...
NO domain is attached to bizXpress the way it is with SBI!. Domains from bizXpress do not reside on SiteSell servers. They are with other domain registration services, and point to regular hosting. That is why you can use as many as you like with bizXpress. We don't pay for the domain, for hosting, for any tools, etc.
I hope that answered the questions?
5) Kristen, thanks for the explanation and the kind words...http://forums.sitesell.com/viewtopic.php?p=1270460#1270460
The sysadmin team works passionately on uptime and are security-crazies. I'll send them your post.
OK, that about catches us up.
We approach the end of the year with a sense of accomplishment and peaceful resolve to grow and merge all 3 BB2/UYOH/WP groups into one, all following a common program, experiencing greater success than ever during 2014. I'll be focusing on special projects such as monetizing by developing your own products.
Working with Nori on her Anguilla Card these past couple of months reminds me of when I was first helping her with SBI!, teaching her how to write, as she built out her first pages of SBI!. 14 years old, sheesh.
When that first trickle of traffic came in, I can remember saying, even though we knew from the database how well SBI! worked, "hey, this really works!" Weird to think that.
I find myself saying that again, though, even though I've developed and sold so many different products of my own over the years.
She has more than tripled her income, is excited and proud to be selling HER product, and generates more positive attention from various parts of "commercial Anguilla" than we ever expected.
You become a "somebody" in your niche. On top of that, she is NOT being used by Google and will probably soon choose to stop chasing people for money owed for referrals.
It's not REALLY news to me, but it IS new seeing it in her. The difference is striking when you actually SEE it happen.
However you build your site, I really want to develop a "process-tool" that enables you to experience the same results and emotion this coming year. In any event...
I need a project.
All the best,