Mon Feb 06, 2017 7:29 pm
Hi to all,
Last night's Super Bowl was probably the best ever. As of the time of this writing, no news outlet has published the only explanation for this wildly exciting and improbable game.
So, in the name of "Fake News," you read it here first...
There's no other explanation for the first 3 quarters (minus 2 minutes). Someone drugged their water just before game time. But in the tradition of "the best laid plans"...
The "evil Commissioner" seems to have mis-calculated the dosage required to keep them moribund for the full duration.
The effects wore off with only 17 minutes left to play in the game. The rest was so miraculous that the game will be remembered as "The Comeback of all Time."
Feel free to share this on Facebook, home of fake news.
On another note, the Super Bowl is the most extreme example of C T P M that exists. You, too, can earn $5,000,000 per 30 seconds by creating incredible content that people want.
Heck, you don't actually need the Internet!
On a third note, one part of the game ticked me off. Contrary to the previous point, it implies that you just don't need C T P M.
So who has me all riled up on this fine Monday afternoon?
Their Super Bowl spot wasn't as blatantly misleading as last year's. In that one, the agent from the "Entourage" TV show encourages Brett Favre to "Do what everybody else does. Start a business. Build yourself a website"...
"You did that yourself?" Hey....
Heck, if NFL hall-of-famers can do it, anyone can, right? Of course, the only money Fabre made from the site was his fee for making the ad.
Oh, and then there was the closing hashtag...
More stars come out to play. Well, "play" may not be the right word. This time, the stars don't build a website. Instead, Jason Statham and Gal Gadot destroy a restaurant while the chef is building his website in the kitchen.
I mean, it's just GOTTA be easy. Here's the full 2-minute extended cut. It truly is a fantastic, entertaining video. And the last few seconds of the 2:02 have got to leave you laughing...
They come closer to the truth this year - by not really making much sense...
"To succeed in a disruptive world, Wix makes it easy to create your own stunning website."
A stunning website isn't going to break through "in a disruptive world."
A stunning website is the equivalent of an immaculate stadium WITHOUT the Super Bowl. You still have to fill it with Content (that people need/want)....
AND you will still have to do a whole lot more than that before you actually own a profitable BUSINESS. We just put up a new page to communicate that...
Oh yes, I kind of take issue with new tagline, too...
It IS easy to create a stunning website. Unfortunately, too many people are still going to equate that with building a business.
It takes C T P M to build a BUSINESS, you bunch of $%#^*$@'s....
And you can file that one under "REAL News."
All the best,
P.S. I wonder how much it would cost us to get Jason and Gal to do a TV spot doing what SBIers do? Scratch that - even THEY couldn't make real work look sexy!